SURVEY
SURVEYGermans spend EUR 103 billion on sport
Sport is dear to German hearts, but before Holger Preuß conducted his study nobody had any idea just how dear it is. The professor of Sports Sociology and Sports Business Administration at Johannes Gutenberg University Mainz (JGU) presents figures that provide impressive proof of the economic impact of sport: Germans spend at least EUR 103 billion on sport every year.